1. "Project" and "Engineering" management replace "order" management

Mold is customized production, customization is a kind of personalized service with high requirements; mold manufacturing should be synchronized with the user's needs, and mold should take the user's satisfaction as the quality standard; mold enterprises should also deliver the forming process and complete the mass production requirements of mold parts while delivering the mold; with the development of the market, the characteristics of mold diversity and strong pertinence will become more and more obvious. Therefore, the management of mold manufacturing process will also be different from the general product management, "order" manufacturing mode will no longer be suitable for the effective management of mold. Instead of "project" and "Engineering" technology management mode, the production of downstream product parts will be carried out in a scientific and dynamic environment under the premise of modifying the design scheme.

2. Refine the market and deepen the customer industry

The key of Kunshan mould processing enterprise is to be "strong", not "big". We should find out the market position and product position, and concentrate our efforts to gradually form our own technical and product advantages. At present, the idea of "striving to be a red flower" and "unwilling to be a green leaf" is prevalent in domestic mold enterprises. They pursue directly matching for the main machine factory. As a result, the price competition among mold suppliers results in damage to the interests of the industry, which not only wastes energy and resources, but also cannot guarantee that each link can have an efficient level of specialization. For example, the types of automobile die are divided into external cover opening part die, external cover body part die, internal framework die, high-strength steel plate die, multi position die, continuous die and hot forming die. If mold enterprises decide to take one or two types as their own development direction, to do well in their own professional direction, to accumulate experience and data, to improve production efficiency, and to take the lead of backbone enterprises in a certain region, to professionalize and integrate different types of mold enterprises, to form strategic alliance, supporting skeleton structure operation, and collaborative supporting mechanism, they will be more efficient Serve the downstream industry.

In addition, the adjustment of mold industrial structure also needs to be vigorously forward. For example, product structure, import and export structure, etc., all have problems to varying degrees. The majority of mold enterprises mainly focus on the processing of low-end products, but lack in the middle and high-end fields; the market refinement is not enough, the product concentration is poor, and vicious competition. How to occupy a competitive position in the mold industry in the future? We will increase R & D efforts and emphasis in the medium and high-end fields, deepen the customer industry, and realize enterprise value in market upgrading and adjustment.